Press Release

MEDIA CONTACT:
Shannon Frye, 404.702.7855, shannonfrye@gmail.com

ENGLISH DESIGN LABORATORY
Where fashion comes to life . . .

ENGLISH DESIGN LABORATORY (EDL) made its Atlanta debut in August 2004 with an eye towards educating, stimulating and creating a new generation of fashion designers. Offering a complete fashion experience that combines classroom practicality with real world interaction, English Design Laboratory has created a pattern for success that is quickly making it the leading school of its kind.

EDUCATE: At EDL, girls discover their inner fashion diva in “Fashion Firsts” and “Fashion FUNdamentals,” two hands-on “FAB-LABS” tailor made for tweens and teens. The “FAB LABS” cover fashion basics: sketching, figures & flats, color theory and more, preparing students to take new-found skills and create their own mini designer lines. EDL also offers an introductory FREE “FAB LAB” once a month – perfect for the fashion curious!

STIMULATE: EDL’s annual “Destination:Design” tours provide a unique opportunity to experience the fashion industry firsthand. In 2005, EDL’s fashionistas traveled to L.A., and in 2006, they took on New York City. Summer of 2007 promises to be equally exciting with an itinerary that includes two of the hottest spots in the fashion world: Paris and London!

CREATE: Committed to nurturing the creativity of aspiring design students, EDL sponsors the annual
“A Cut Above” Scholarship, an intense competition for Georgia’s junior and seniors who plan to major in fashion design.

HIGHLIGHTS:

  • In 2006, EDL launched its first “Fashion Tease” T-shirt design contest and was honored to have two of the country’s hippest designers, Amy Tan of Amy Tangerine and Michael Hecht of Project e, preside as judges.
  •  In 2005, EDL, in conjunction with the Make-A-Wish Foundation, made fashion dreams come true for two young designers: Briona and Kristena.

LOOKING BACK/LOOKING FORWARD:
EDL founder Karron English graduated from New York’s Fashion Institute of Technology (FIT) and spent the next fifteen years traveling the world (Europe, Hong Kong, India), while working with The Limited Corporation, as well as other leading companies in the fashion industry. In 2004, English’s desire to share her knowledge and expertise resulted in the creation of English Design Laboratory. Today, she hopes to expand nationally, becoming America’s preeminent fashion design laboratory for tweens and teens.

© 2003-2008 English Design Laboratory Web Design: www.nuevodesign.com